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Analog Apostles "Diver" Band Shirt Design by Kentucky Band Merch Artist

Analog Apostles | Lexington, KY

Ahoy, scurvy sea dogs! This band shirt design made for the alternative rock band Analog Apostles is one of my favorites. I created this two color screen printed art before we loaded up our van and left for our Summer 2014 tour of the USA. These eery shirts were instantly hot sellers. Several years after they were pressed, I still see them around town here in Lexington on occasion. I love being a band merch artist and creating musician shirt art! We’re going to plunge 20,000 leagues into the sea and talk about the thought and work that went into this band apparel design.

Band Shirt Design – limited inks for apparel printing on a budget

Everybody loves to wear a good black band shirt. I know I do, at least. Seriously, I have probably filled half of my t-shirt drawer with black apparel featuring musician shirt art. Mostly for my clients’ budgetary reasons, my shirt designs usually feature only one or two screen printed ink colors. Also, black is the most popular shirt color. Many shirt printing businesses offer special discounts on them. I can still make a big impact, even though I am not drawing from a large color palette.

This design definitely provided a lot of bang for our indie band’s very limited bucks! I chose a color combination that consisted of cool turquoise blue and a light green shade. They come together to create an aura that is both mysterious and soothing. This makes the two distinctly bright ink colors really stand out against the stark black background of the shirt itself.

Deep sea themed band shirt design for a Kentucky indie rock group

The chilling deep sea diver bust is up front wearing a vintage style diving helmet. I feel that this element adds to the mystery of the overall design. Who or what could be lurking behind the mask? The unknown figure in the foreground makes for an unsettling and potentially dangerous focal point. How spooky is that?

It turns out that the uncanny valley has a body of water running through it. A pattern of waves comes together in order to create the green background behind the diver. I actually took the cool water shapes from a photograph of the ocean. I simplified the aquatic image down to just two colors using Adobe Photoshop. This way, it would work on the screen printed art. Then, I finished cleaning it up for the vector art application using the Adobe Illustrator application. This way, I removed the shadows so that it would only display the highlights in green.

Band merch artist details fonts and styles

Finally, I added the band’s name at the top of the design in a tall serif style type. Because of the deep sea theme, I used a vintage font that I felt could easily be found on a pirate ship flag. Perhaps one might even find it emblazoned on a buried treasure map. In fact, it is the very same font that has been used by Major League Baseball team the Pittsburgh Pirates in the past, MLB Tuscan.

I began by first setting the word “ANALOG” at the top in the turquoise hue. Then, I continued by reversing out the word “APOSTLES” so that it would read in black over the green water background. Therefore, it makes the best use possible of the negative space of the shirt itself. It creates the illusion of a three color design. This way, it still remains legible as part of the name of the band, while adding some depth to the overall design. Do you get the dad joke that I was making there? Depth? Water? I am a father who has a young son, so silly puns are my forte’.

Analog Apostle musician shirt art modeled by a cool guy in Kentucky.

Not sure what the world’s coolest guy Fred is doing here, but the shirt looks good on him.

You need a professional band shirt design of your own

Way back in 1999, I was a student at Murray State University studying Art, with an emphasis on Graphic Design. During that time, I started up my own freelance graphic design business right from my dorm room. I have been playing the guitar and singing in independent bands all around Kentucky since 1997. Over the years, I have combined my two passions many times.

I have made designing music merchandise for bands one of my specialties. In fact, it’s one of my favorite things to do. Networking with other musicians has taught me a lot about this print graphic design genre. This art was a callback to our most recent independent EP “The Other Side of the Sea”, which I also designed the layout for. Some players prefer more literal, music based interpretations in their merch designs instead.

Every band or artist should sell some physical merchandise at their shows. If you want to successfully grow your fanbase, it helps to have some quality merch items on your table. Buttons, stickers, CDs, refrigerator magnets, and can koozies are great ideas.

One of the most effective ways for music fans to support their favorite local artists is wearing their shirts wherever they go. An eye catching apparel design can start up conversations with both friends and strangers alike. Subsequently, this investment would make a great way to help spread the word about your own brand.

Contact me for your own musician shirt art

Do you need a band merch artist? Let’s work together to find your perfect fit. Contact me today if your indie band or record label needs a rad shirt design of your very own!

Iron Will Fitness Studio Logo - Lexington, KY

Iron Will Fitness Studio / Lexington, KY

I designed this fitness logo for a new workout studio startup based here on the South side of Lexington, KY. The owner was up against a tight deadline to open his first location. Luckily for him, tight deadlines are my specialty! I was up for the challenge and we worked closely together to bring his original sketch to life. His mark was ready with time to spare, gracing the signage at his independent gym’s grand opening.

Iron Will Fitness Logo displayed at the Lexington, KY storefront

Iron Will Fitness Studio’s logo displayed on their Lexington, KY storefront

Fitness Logo Design for Kentucky Gym Brand

The client provided me with a rough sketch of the Greek mythological figure Sisyphus pushing his fabled boulder up a hill. I thought that was a great representation of building strength through repetition.

The original drawing suggested a simplified shadowy figure, so I made the hill a simple “swoosh”, and shaded the boulder with straight black lines.

I chose a modern sans serif and varsity combination to suggest a simple, quick to the point philosophy, while nodding to the athletic clientele. Then I colored the high contrast logo in a black, white, and red combination. You just do not get more clean or powerful than that.

Finally, the simple kettlebell weight silhouette as the negative space in the “O” puts a nice finishing touch on the mark. There is no mistaking that this fitness center is where you go to build strength and become your personal best.

The client wanted to keep his options open, so I also provided him with a few other color combinations. As with all of my logos, I Pantone color matched each version. This ensures that the colors display the same, no matter what the application. Find out more about Iron Will Fitness Studio at their website.

Contact me for your own fitness logo design

Are you opening up a new gym? Perhaps you need to rebrand your existing fitness center. Contact me so we can get started.

Rough Customers Concert Poster Design - Lexington, KY ska band

The Rough Customers | Lexington, KY

Pick it up! The Rough Customers are Lexington, KY’s only third wave ska band – as far as we know! In 2014, my band at the time Analog Apostles performed with them and Nashville, TN soul rockers Ravenhill. Ravenhill made a tour stop in Lexington at the Sidecar, next door to Al’s Bar. The Rough Customers’ live show is all about fun, and that’s the vibe I was going for with this concert poster design.

Large format concert poster design

The featured photo of the classic pin-up girl and phonograph was given a “washed out” effect, which I made by reducing the colors using Adobe Illustrator. I then added the hypnotizing bright blue swirl in the background to enhance the kitsch factor.

I lettered the bands’ names in a watermelon red using the retro “Badaboom” font, since it always signals good times. Additionally, I used the “Cherry Cream Soda” font for the other text, completing the poster’s vintage 50s feel. Finally, I added a QR code to the concert poster design, so that potential concert goers could RSVP to the event on Facebook by scanning the poster with their smartphones.

The Rough Customers never disappoint when they take the stage, and always draw a big crowd. This show was definitely no different, since we filled the small room to capacity. I would like to think that my eye catching design helped with that aspect.

I always design and print my own 11×17″ posters to promote shows and other events that I put together. The large format gives me more canvas to play with. It also stands out more than a letter sized flyer when I hang them in store windows.

Hire me for your next event poster artwork

Are you a musician or band who needs a concert poster design? Contact me!

Analog Apostles CD Art for "The Other Side of the Sea" EP

Analog Apostles | Lexington, KY

I designed this CD art for Lexington, KY alternative rock band Analog Apostles‘ debut EP “The Other Side of the Sea”. Since I played lead guitar in the band at the time, it was a no brainer for me to do the artwork. I was also very involved in the music production side.

Ben, the main songwriter and rhythm guitarist, thought of the title long before we recorded the first note. The album name and many of the songs made references to water, so we decided together on a nautical theme.

CD art – setting sail for the high seas

The four panel digipak CD art started with an antique style treasure map background. Then, I overlaid a classical pirate ship illustration in brown as the focal point. The “A” monogram mark from the logo I designed was later superimposed onto the ship’s main sail.

After that, I set the band‘s name in an antique “swashbuckling” style font face. The album’s title then materialized in a classic cursive script. I capped off the design with a ghostly image of the band’s “A” icon over the dark blue ocean background in the tray card. Since the record’s theme suggested high seas adventure, a hint of supernatural mystery put it over the top.

From start to finish, this record truly was a DIY project. We performed every aspect of the production, from the recording process to ordering the album duplication. Ben’s wife Amanda did a great job with the posed band photography. Our fan base fully funded the CD’s production online via Indiegogo, which is a great fundraising tool for artists on a budget.

Hire me to design your Album Cover

Are you a band or record label currently hoisting the main sails on a new album? Contact me today for a CD art design that will shiver your fans’ timbers.

Big Blue Customs Hot Rod Logo Design in Lexington, KY

Big Blue Customs / Lexington, KY

Regular client Chris Curtis, owner of the Chip Magician body shop, started taking on more custom work in 2010. Because of this, he decided to launch a new brand around it. I created this hot rod logo design for him based on a pencil sketch he had drawn up by a third party. Chris needed a masculine, powerful image to represent his brand. The end result needed to retain the attitude of the original sketch, while pumping it up with extreme shine.

Hot rod logo design story

First, I started by tackling the color scheme. Here in Lexington, Kentucky everyone bleeds UK Wildcats blue, so I Pantone matched that particular shade for this design’s background. The warped varsity style block lettering in white makes that theme obvious enough. It pairs perfectly with the word “Customs”, appropriately set in a custom font below it. The words are stroked multiple times and shadowed, as is the background. This adds just the right amount of over the top boldness.

Behind the words and background, I added an image of a custom chrome wheel. There is no doubt when you see this that the business caters to an audience who is passionate about customizing their cars. I then framed the wheel at the bottom using two tribal ornaments that subtly suggest flames. Throughout the design, I embellished with chrome effects, gradients, shadows, as well as inner and outer strokes to grab the viewer’s attention.

Finally, I added in some extra bling to the corners of the word “CUSTOMS” for maximum shine. There you have it – one high end, hot rod logo design!

Start your engines! Hire me for your hot rod logo design

If you’re looking for a bold, chromed out logo for your business, then I am your man. Contact me today to get started!